{"title":"Computers","description":"","products":[{"product_id":"dave-barry-in-cyberspace-by-dave-barry-372o","title":"Dave Barry In Cyberspace by Dave Barry","description":"\u003cp\u003eIf ever a subject was made for an author, Dave Barry and cyberspace are perfectly matched. Just imagine what can happen when Dave and his computer go mano a mano. In Dave Barry in Cyberspace, you'll learn how to produce attractive, high-impact documents when you have absolutely nothing to say; visit the world's largest computer trade show - Nerdstock in the desert; use Internet shorthand; chat with total strangers who may be boring and stupid; and discover the world's largest collection of viola jokes - all this and more. When you rattle down the pothole-studded information superhighway with Dave Barry at the wheel, you will be a:) and you will be LOL, even ROTFL.  Editorial Reviews  Amazon.com Review Trust Dave Barry, middle-class America's chronicler of the absurdities and inanities of daily life, to provide the authoritative funnyman's guide to life with computers. Barry is sometimes insightful, as when he notes the ridiculous number of keystrokes needed to actually write something, often hilarious, as in his sendup of technological support hotlines, and occasionally genuinely indignant. This book is the perfect gift for anyone who, like many of us, can't live with computers and can't live without them.  From Publishers Weekly Whether you're a computer whiz or a computer nerd, this tongue-in-cheek guide to computing by bestselling humorist Barry (Dave Barry's Complete Guide to Guys, etc.) has enough byte to keep you entertained. Designed to look like a user's manual, complete with section tabs and a mock glossary, it offers a wryly skeptical tour of the digital world with outrageously irreverent commentary on word-processing applications, software installation and use, Windows 95, Comdex trade shows, technical support services and much more. Computerphobes will instantly relate to Barry's spoof, which taps into the residual anxieties lurking even in computer sophisticates. (How to buy and set up a computer? Step One: Get Valium.) Along with a brief history of computing from cave walls to virtual reality, Barry chats on the Internet, eavesdrops on a cybersex session and visits selected weird World Wide Web sites (Proof that civilization is doomed.) Barry's nonstop humor is, perhaps necessarily, hit and miss, but he never loses sight of his big target and lets loose with enough volleys to remind us that, despite all the hype, a computer is just a machine that operates on simple principles that can be easily understood by anybody with some common sense, a little imagination, and an IQ of 750. Major ad\/promo. Author tour.  Copyright 1996 Reed Business Information, Inc.  From Library Journal HUMOR This latest spoof by a best-selling author and popular syndicated humor columnist is a welcome antidote to the recent influx of technical jargon regarding computers and the Internet. In typical style, Barry pokes fun at everything imaginable: Picture this scenario. ...Your 12-year-old child suddenly remembers that he has a report...due tomorrow. He needs to do some research, but the library is closed....Your cyber-savvy youngster simply...logs onto the Internet...and, in a matter of minutes, is exchanging pictures of naked women with youngsters all over North America. Although readers of Barry's past collections will often see the punchlines before they arrive, there is enough hilariously imaginative material here?particularly a chart depicting emoticons, those annoying keyboard symbols that chat group users employ to suggest emotion?to justify purchase in most public libraries.?Mark Annichiarico, Library Journal Copyright 1996 Reed Business Information, Inc.  From Booklist The perdurably popular humor columnist (he's the Bob Hope of the Sunday supplements) admits he belongs to the tribe of computer geeks who would much rather spend our time diddling with our computers than using them to do something productive. (Is there innuendo in that statement, or are we just filthy-minded? That's the kind of question that crops up repeatedly while reading Barry--and one reason to keep reading him.) Moreover, the powerful studliness of Dave's latest binary toy allows him to do multitasking, which means I have the ability to . . . waste time faster than ever before. If you love Barry's shtick--that he's sort of a nonugly Rodney Dangerfield sans the profanity--you'll happily traipse along with him as he tells you how computers work and how to get computer literate and then takes you to a big computer convention and on to the 'net and even the Web. And if you don't love it, at least enough to be amused a few pages at a time, you're in a distinct minority. Ray Olson  Review After a day spent staring at the computer monitor, think of this book as kind of a screen saver for your brain. -- The New York Times Book Review, Robert R. Harris  About the Author Dave Barry is a Pulitzer Prize-winning journalist for the Miami Herald. He is the author of numerous best-sellers, including the recent Dave Barry's Guide to Guys. He lives in Miami, Florida.  Excerpt.  Reprinted by permission. All rights reserved. Dave Barry in Cyberspace: A Word from Dave  You need to know right off the bat that I'm a total computer geek. I am pathetic. You've seen all those computer magazines with names like Data Dweeb and cover headlines like: Inside: Explicit Color Photographs of Big Hard Drives! and Wax Your Modem for Improved Speed!  No doubt you've asked yourself, What kind of no-life loser actually reads these magazines? I do! All the time! I read them in bed! I look at the pictures of new computer systems and become moderately aroused and say things like, Whoa! Check out the 6X SCSI-2 CD-ROM drive on THAT baby!  I could go on and on, listing the ways in which computers enrich our everyday lives. But I've made my point, which is that we live in the Computer Age, and you need to get with the program. You are standing in the airport terminal of life, and the jet plane of the 21st Century is about to take off. You must make a choice: Do you remain in the terminal, eating the stale vending-machine food of outmoded thinking? Or do you get on the plane and soar into the stratosphere of computerization, swept along by the jet stream of evolving technology, enjoying the in-flight snack of virtually unlimited information access, secure in the knowledge that if you encounter the turbulence of rapid change, you are holding, in this book, the barf bag of expert guidance.  That is the vision of tomorrow that I am offering you. Come, take my hand, and together let us explore this amazing new cyber-world. If you don't know anything about computers, have no fear: I'm not going to bombard you with a bunch of technical gobbledygook. I'm going to present you with simple, practical, well-organized, easy-to-understand information, a lot of which I will make up as I go along. So let me just take a moment now to run this chapter through my computer's spell-checker, and then you and I can begin our fascinating journey into a brighter, better, and--above all--more productive future.\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41795989602378,"sku":"372o","price":6.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/372o_1_cc551eee-e96d-4ec9-8b63-d9a7672f7650.jpg?v=1764153569"},{"product_id":"googled-the-end-of-the-world-as-we-know-it-by-ken-auletta-25ab","title":"Googled: the end of the world as we know it by Ken Auletta","description":"\u003cp\u003eRemainder. price sticker on cover.  There are companies that create waves and those that ride or are drowned by them. This is a ride on the Google wave, and the fullest account of how it formed and crashed into traditional media businesses. With unprecedented access to Google's founders and executives, as well as to those in media who are struggling to keep their heads above water, Ken Auletta reveals how the industry is being disrupted and redefined. Auletta goes inside Google's closed-door meetings, introducing Google's notoriously private founders, Larry Page and Sergey Brin, as well as those who work with - and against - them. In Googled, the reader discovers the 'secret sauce' of the company's success and why the worlds of 'new' and 'old' media often communicate as if residents of different planets. It may send chills down traditionalists' spines, but it's a crucial roadmap to the future of media business: the Google story may well be the canary in the coal mine. Googled is candid, objective and authoritative. Crucially, it's not just a history or reportage: it's ahead of the curve and unlike any other Google books, which tend to have been near-histories, somewhat starstruck, now out of date or which fail to look at the full synthesis of business and technology.\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41809371463754,"sku":"25ab","price":9.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/25ab.jpg?v=1764164303"},{"product_id":"your-ultimate-guide-to-new-zealands-biggest-online-auction-site-trade-me-by-juha-saarinen-1012aj","title":"Your Ultimate Guide to New Zealand's Biggest Online Auction Site: Trade Me by Juha Saarinen","description":"\u003cp\u003e\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41809376968778,"sku":"6719x","price":9.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/6719x.jpg?v=1780376862"},{"product_id":"the-filter-bubble-what-the-internet-is-hiding-from-you-by-eli-pariser-73i","title":"The filter bubble : what the Internet is hiding from you by Eli Pariser","description":"\u003cp\u003e In December 2009, Google began customizing its search results for all users, and we entered a new era of personalization. With little notice or fanfare, our online experience is changing as the web sites we visit are increasingly tailoring themselves to us. In this engaging and visionary book, MoveOn board president Eli Pariser lays bare the personalization that is already taking place on every major web site, from Facebook to AOL to ABC News. As Pariser reveals, this new trend is nothing short of an invisible revolution in how we consume information, one that will shape how we learn, what we know, and even how our democracy works. The race to collect as much personal data about us as possible, and to tailor our online experience accordingly, is now the defining battle for today's internet giants like Google, Facebook, Apple, and Microsoft. Behind the scenes, a burgeoning industry of data companies is tracking our personal information--from our political leanings to the hiking boots we just browsed on Zappos--to sell to advertisers. As a result, we will increasingly each live in our own unique information universe--what Pariser calls the filter bubble. We will receive mainly news that is pleasant and familiar and confirms our beliefs--and since these filters are invisible, we won't know what is being hidden from us. Out past interests will determine what we are exposed to in the future, leaving less room for the unexpected encounters that spark creativity, innovation, and the democratic exchange of ideas. Drawing on interviews with both cyberskeptics and cyberoptimists, from the cofounder of OkCupid, an algorithmically driven dating web site, to one of the chief visionaries of the U.S. information warfare, The Filter Bubble tells the story of how the internet, a medium built around the open flow of ideas, is closing in on itself under the pressure of commerce and monetization. It peeks behind the curtain at the server farms, algorithms, and geeky entrepreneurs that have given us this new reality and investigates the consequences of corporate power in the digital age. The Filter Bubble reveals how personalization could undermine the internet's original purpose as an open platform for the spread of ideas and leave us all in an isolated, echoing world. But it is not too late to change course. Pariser lays out a new vision for the web, one that embraces the benefits of technology without turning a blind eye to its negative consequences and will ensure that the internet lives up to its transformative promise  Includes bibliographical references and index  The race for relevance -- The user is the content -- The Adderall society -- The you loop -- The public is irrelevant -- Hello, world! -- What you want, whether you want it or not -- Escape from the city of ghettos\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41809425727562,"sku":"73i","price":13.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/73i_1.jpg?v=1764165557"},{"product_id":"radical-technologies-the-design-of-everyday-life-by-adam-greenfield-236af","title":"Radical Technologies: The Design of Everyday Life by Adam Greenfield","description":"\u003cp\u003eEverywhere we turn, a startling new device promises to transfigure our lives. But at what cost? In this urgent and revelatory excavation of our Information Age, leading technology thinker Adam Greenfield forces us to reconsider our relationship with the networked objects, services and spaces that define us. It is time to re-evaluate the Silicon Valley consensus determining the future. We already depend on the smartphone to navigate every aspect of our existence. We're told that innovations--from augmented-reality interfaces and virtual assistants to autonomous delivery drones and self-driving cars--will make life easier, more convenient and more productive. 3D printing promises unprecedented control over the form and distribution of matter, while the blockchain stands to revolutionize everything from the recording and exchange of value to the way we organize the mundane realities of the day to day. And, all the while, fiendishly complex algorithms are operating quietly in the background, reshaping the economy, transforming the fundamental terms of our politics and even redefining what it means to be human. Having successfully colonized everyday life, these radical technologies are now conditioning the choices available to us in the years to come. How do they work? What challenges do they present to us, as individuals and societies? Who benefits from their adoption? In answering these questions, Greenfield's timely guide clarifies the scale and nature of the crisis we now confront --and offers ways to reclaim our stake in the future--Publisher's website.\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41809578917962,"sku":"236af","price":12.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/236af_1.jpg?v=1764169131"},{"product_id":"call-to-action-secret-formulas-to-improve-online-results-by-bryan-eisenberg-and-jeffrey-eisenberg-259c","title":"Call to Action: Secret Formulas to Improve Online Results by Bryan Eisenberg,Jeffrey Eisenberg","description":"\u003cp\u003e\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41809590517834,"sku":"259c","price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/259c_1.jpg?v=1764169590"},{"product_id":"battle-of-the-titans-how-a-fight-to-the-death-between-apple-and-google-is-transforming-our-lives-and-making-silicon-valley-the-new-media-capital-of-the-world-by-fred-vogelstein-260u","title":"Battle of the titans : how a fight to the death between Apple and Google is transforming our lives and making Silicon Valley the new media capital of the world by Fred Vogelstein","description":"\u003cp\u003e  The story behind the bitter rivalry between Apple and Google - and how an an epic battle is reshaping the way we think about technology. The deathmatch between Apple and Google is not just a story of corporate competition - it's a dramatic saga of a friendship gone sour, of trust and agreements betrayed, of visionaries Steve Jobs and his successor Tim Cook versus Larry Page, Sergey Brin, and Eric Schmidt. This is a story of bickering, backstabbing, poaching and paranoia, of hardware versus software and patents versus products. After more than a decade of reporting on this rivalry, Fred Vogelstein has incredible access to the boardroom conversations, unofficial reactions, outbursts, personalities, deals, lawsuits and allegations that have shaped how we use these products  The moon mission -- The iPhone is good. Android will be better -- Twenty-four weeks, three days, and three hours until launch -- I thought we were friends -- The consequences of betrayal -- Android everywhere -- The iPad changes everything -- again -- Mr. Quinn, please, don't make me sanction you -- Remember convergence? It's happening -- Changing the world, one screen at a time\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41809591107658,"sku":"260u","price":9.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/260u_1.jpg?v=1764169635"},{"product_id":"sams-teach-yourself-e-music-today-by-james-maguire-lara-gifford-brandon-barber-steve-allen-333b","title":"Sams Teach Yourself e-Music Today by James Maguire,Lara Gifford,Brandon Barber,Steve Allen","description":"\u003cp\u003eA guide for anyone interested in finding MP3 music files on the Internet and using the software to download, play and organize songs. The CD-ROM contains software to help in downloading, playing and organizing digital music from the Internet. System requirements: protected-mode CD-ROM drive, Windows 95+, internet access. Softcover.  Editorial Reviews  From the Back Cover Sams Teach Yourself e-Music Today is an easily accessible resource to the online music industry and MP3 players. You will learn the basics of MP3, including how to install, find and download software and files. The book also teaches you how to edit and manage files in order to create custom effects. But the book goes beyond merely discussing the technology and its applications; it also shows how to launch a music career by posting MP3 files to leading Web sites. Further, the book will show you how to use the Internet as a resource to learn more about your favorite artists and styles of music.  About the Author James Maguire is an audio producer, multimedia sound designer and Internet journalist. He has worked extensively as a composer and MIDI programmer, and is very active in developing audio for Web applications. He has been nominated twice for Emmy awards for Excellence in Audio Production. Maguire has an M.A. degree in Interactive Communications and writes frequently about Internet issues, including e-commerce, culture, and music. Brandon Barber is product manager for the Internet's most controversial site, Napster. Prior to joining Napster, Brandon was manager of digital music at Tunes, the Internet's premier music hub and the home of the most respected brands in music: Rolling Stone, The Source, and Down Beat. He has been with Tunes since its relaunch in 1996. Lara Gifford has been writing about the Internet since the early nineties. Her articles have appeared in Computer Resources Magazine, The San Diego Reader, Portland's Willamette Week, and in on-line magazines. Lara currently authors an online fictional serial called Email Stories, for a popular Internet newsletter site (sodamail). She and her boyfriend Rick live in Portland, Oregon and are the proud parents of one adorable hedgehog. Steve Allen is a journalist, musician, composer, and computer guru who has been involved with digital music since the 1980's. He is currently the MP3 and MIDI Music Guide for About (mp3.about). A native of Macon, Georgia, Steve played guitar in bands in the Athens, Georgia area during the 1970's and 1980's. In Athens, he was owner of the famous 40 Watt Club where many bands such as R.E.M. got their start. In 1995, Steve started the MIDI Composers' Exchange, the oldest and largest Web site devoted to original music. Steve holds a master's degree in education from Georgia State University and a bachelor's degree in journalism from the University of Georgia.\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41809642553418,"sku":"333b","price":6.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/333b_1.jpg?v=1764171932"},{"product_id":"now-you-see-it-simple-visualization-techniques-for-quantitative-analysis-by-stephen-few-337r","title":"Now You See It: Simple Visualization Techniques for Quantitative Analysis by Stephen Few","description":"\u003cp\u003eThis old edition of Now You See It is no longer in print. Please see the new edition.  Editorial Reviews  About the Author Stephen Few is the author ofNow You See It: Simple Visualization Techniques for Quantitative Analysis(2009),Show Me the Numbers: Designing Tables and Graphs to Enlighten, Second Edition(2012), Information Dashboard Design: Displaying Data for At-a-Glance Monitoring, Second Edition(2013), and Signal: Understanding What Matters in a World of Noise (2015). Stephen is recognized as a world leader in the field of data visualization and he has worked for 30 years as an information technology innovator, educator, and consultant. As the principal of the consultancy Perceptual Edge, he focuses on practical uses of data visualization to explore, analyze, and present quantitative information.\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41809644519498,"sku":"337r","price":32.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/337r_1.jpg?v=1764172017"},{"product_id":"spidering-hacks-by-kevin-hemenway-tara-calishain-337w","title":"Spidering Hacks by Kevin Hemenway,Tara Calishain","description":"\u003cp\u003eThe Internet, with its profusion of information, has made us hungry for ever more, ever better data. Out of necessity, many of us have become pretty adept with search engine queries, but there are times when even the most powerful search engines aren't enough. If you've ever wanted your data in a different form than it's presented, or wanted to collect data from several sites and see it side-by-side without the constraints of a browser, then Spidering Hacks is for you. Spidering Hacks takes you to the next level in Internet data retrieval--beyond search engines--by showing you how to create spiders and bots to retrieve information from your favorite sites and data sources. You'll no longer feel constrained by the way host sites think you want to see their data presented--you'll learn how to scrape and repurpose raw data so you can view in a way that's meaningful to you.Written for developers, researchers, technical assistants, librarians, and power users, Spidering Hacks provides expert tips on spidering and scraping methodologies. You'll begin with a crash course in spidering concepts, tools (Perl, LWP, out-of-the-box utilities), and ethics (how to know when you've gone too far: what's acceptable and unacceptable). Next, you'll collect media files and data from databases. Then you'll learn how to interpret and understand the data, repurpose it for use in other applications, and even build authorized interfaces to integrate the data into your own content. By the time you finish Spidering Hacks, you'll be able to:  Aggregate and associate data from disparate locations, then store and manipulate the data as you like  Gain a competitive edge in business by knowing when competitors' products are on sale, and comparing sales ranks and product placement on e-commerce sites  Integrate third-party data into your own applications or web sites  Make your own site easier to scrape and more usable to others  Keep up-to-date with your favorite comics strips, news stories, stock tips, and more without visiting the site every dayLike the other books in O'Reilly's popular Hacks series, Spidering Hacks brings you 100 industrial-strength tips and tools from the experts to help you master this technology. If you're interested in data retrieval of any type, this book provides a wealth of data for finding a wealth of data.  Editorial Reviews  About the Author  Kevin Hemenway, coauthor of Mac OS X Hacks, is better known as Morbus Iff, the creator of disobey dot com, which bills itself as content for the discontented. Publisher and developer of more home cooking than you could ever imagine, he'd love to give you a Fry Pan of Intellect upside the head. Politely, of course. And with love.  Tara Calishain is the creator of the site, ResearchBuzz. She is an expert on Internet search engines and how they can be used effectively in business situations.\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41809644552266,"sku":"337w","price":8.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/337w_1.jpg?v=1764172019"},{"product_id":"web-content-mining-with-java-techniques-for-exploiting-the-world-wide-web-by-tony-loton-338c","title":"Web Content Mining With Java: Techniques for Exploiting the World Wide Web by Tony Loton","description":"\u003cp\u003eUnlock the potential of the world's biggest database.  This practical book shows you how to build portals, construct search engines and other knowledge-based applications to mine the information you need from the Web.  * Written by a developer for developers * A practical, hands-on approach * Illustrates how Java associated tools (XML, HTML) can be combined with database technology to display and manipulate Web-derived information more effectively. * Demonstrates how to build a structure browser, portal, meta-search engine and how to make 'Talking Pages'  Editorial Reviews  Review When I got this book, I couldn't put it down. A lot of computer books sit on the shelf or send me to sleep, but not this one. Not only is it both topical and useful, but it hits a just-about-ideal balance between code and food for thought. The author has a real knack for useful solutions to complex problems. (www. Java Ranch 17 May 2002)  From the Back Cover What do you with information at the websites you visit? You read it, print it, and maybe do a screen grab. But you could do so much more with it if only you could get hold of the information in a more usable form: a form that you could manipulate, store and query automatically.  In this book you'll learn how to automate the: * discovery of websites containing interesting data * extraction of specific information from HTML and XML pages * presentation of aggregate information via your own portal * interpretation of data using text- and data-mining techniques Java is the language of the web, so all practical examples are provided in the form of Java code that demonstrates HTTP communication, HTML and XML parsing, email retrieval and much more.  This is the book for you if you want some real, practical, help to get your Java-based information applications off the ground.  About the Author  Tony Loton, LOTONTech Ltd, Middlewich, UK Tony Loton launched LOTONtech as a vehicle for researching and developing innovative software solutions. He developed the WebDataKit: a Java 2 solution comprising an API and a Structured Query Language designed specifically for the automatic extraction of HTML and XML from web sources. Tony's early Java web mining ideas have been featured previously as a case study contribution to Professional Java Data programming (Wrox Press). This book takes the ideas much further, with brand new material.\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41809644585034,"sku":"338c","price":9.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/338c_1.jpg?v=1764172021"},{"product_id":"zillow-talk-by-spencer-rascoff-stan-humphries-338g","title":"Zillow Talk by Spencer Rascoff,Stan Humphries","description":"\u003cp\u003eHow do you spot an area poised for gentrification? Is spring or winter the best time to put your house on the market? Will a house on Swamp Road sell for less than one on Gingerbread Lane? The fact is that the rules of real estate have changed drastically over the past five years. To understand real estate in our fast-paced, technology-driven world, we need to toss out all of the outdated truisms and embrace today's brand new information. But how?  Enter Zillow, the nation's #1 real estate website and mobile app. Thanks to its treasure trove of proprietary data and army of statisticians and data scientists, led by chief economist Stan Humphries, Zillow has been able to spot the trends and truths of today's housing market while acknowledging that a home is more than an economic asset. In Zillow Talk, Humphries and CEO Spencer Rascoff explain the science behind where and how we live now and reveal practical, data-driven insights about buying, selling, renting and financing real estate. Read this book to find out why:  It's better to remodel your bathroom than your kitchen Putting the word cute in your listing could cost you thousands of dollars You shouldn't buy the worst house in the best neighborhood You should never list your house for $444,000 You shouldn't list your house for sale before March Madness or after the Masters   Densely packed with entertaining anecdotes and invaluable how-to advice, Zillow Talk is poised to be the real estate almanac for the next generation.  Editorial Reviews  Review This book is fantastic. I am making every single person I know read it. Drawing upon an enormous database of housing trends and prices, Zillow CEO Spencer Rascoff and Chief Economist Stan Humphries arm would-be home buyers and real estate addicts like me with the information and data they need to understand the new world of real estate. Smart, empowering, surprising, and a little bit addictive, Zillow Talk is a guidebook for any would-be home buyer or seller. It's also an awful lot of fun. -Richard Florida, author of The Rise of the Creative Class, University of Toronto  I thought I knew it all when it came to making money in real estate, but ZILLOW TALK proved me wrong. This book is a game changer for both buyers and sellers. --Barbara Corcoran, Real Estate Mogul and star of ABC's Shark Tank  Spencer is one of the sharpest executives I've come to know, and fortunately for you, dear reader, he's in the residential real estate business. This book provides you with the breadth and depth of his knowledge on the subject, wide and deep as it is. --Dick Costolo, CEO of Twitter  ZILLOW TALK is an indispensable playbook for anyone interested in the new rules of 21st century real estate. Written by Spencer and Stan, the creators of the largest online database of housing information in the world, the authors transpose a wealth of statistics that only Zillow could provide, into an easy-to-read, jargon free guide to understanding the ever-evolving real estate market of the new millennium. Whether you're buying, selling, an industry professional, or you just love real estate, ZILLOW TALK is a must-read. --Dottie Herman, CEO of Douglas Elliman  A fun and engaging must-read for home buyers, sellers, and renters looking to make sense of the ever-changing real estate landscape as they plot their moves.  --Vera Gibbons, Personal Finance Expert and TV Commentator  About the Author Zillow's CEO Spencer Rascoff was listed as one of America's most powerful CEOs under 40 by both Fortune and Forbes. He graduated cum laude from Harvard University and is an alumnus of Goldman Sachs and TPG Capital. He founded Hotwire, which he sold to Expedia at age 24, and was one of the founders of Zillow in 2005. He currently lives in Seattle with his wife (a pediatrician), three young children, and their dog, Fido.   Stan Humphries is Zillow's chief economist and the creator of the Zestimate. Stan has built out the industry-leading economics and analytical team at Zillow and is a frequent commentator on housing trends for CNBC, Bloomberg TV, and Fox Business News. Stan has a B.A. from Davidson College, a Masters of Science in Foreign Service from Georgetown University and a Ph.D. in government from the University of Virginia. 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He then devotes the final part of the book to applications that unite infrastructure and analysis to bring machine learning to bear on systematically acquired and stored data. Here the focus is on results: the strengths and weaknesses of these applications, along with their potential as foundations for further progress. From Chakrabarti's workpainstaking, critical, and forward-lookingreaders will gain the theoretical and practical understanding they need to contribute to the Web mining effort.  Editorial Reviews  Review ...solid and beneficial to readers interested in Web data mining, especially those interested in the details of algorithmic implementation. = Bernard J. Jansen, Information Processing \u0026amp; Management  The treatment is systematic, comprehensive and in-depth, yet very lucid and accessible to a wide range of Web technology developers. 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From the Back Cover Mining the Web: Discovering Knowledge from Hypertext Data is the first book devoted entirely to techniques for extracting and producing knowledge from the vast body of unstructured Web data. Building on an initial survey of infrastructural issuesincluding Web crawling and indexingChakrabarti examines machine learning techniques as they relate specifically to the challenges of Web mining and provides applications of machine learning to sytematically acquire, store, and analyze data. Here the focus is on results: the strengths and weaknesses of these applications, along with their potential as foundations for further progress toward a Web that is more aware of content semantics. This thorough and forward-looking book gives the theoretical and practical foundations you need to build innovative applications for mining the Web.  Features  A comprehensive, critical exploration of statistics-based attempts to make sense of Web data.  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