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In working with thousands of women who wanted to lose weight and change the shape of their bodies, leading nutritionist and functional medicine practitioner Dana James observed a striking trend: no matter how diligent they were in sticking to their diet and exercise plans, old behavioral patterns and self-doubt sabotaged their efforts. In The Archetype Diet, James helps readers escape the seemingly endless psychological tug-of-war that is hampering their ability to care for themselves and explains which hormones cause you to store body fat on your belly, thighs and hips, and what to eat to change it. A revolutionary, holistic approach to weight loss, this book guides in readers in discovering which of four archetypes they embody:    The Nurturer is always there to care for others. She is kind and compassionate, but this can come at the expense of her own self-care.  The Wonder Woman bases her self-worth on her accomplishments. She is ambitious and driven, but her work often takes precendent over her diet.  The Femme Fatale is sensual, strong, and alluring but can become obsessed with her looks to the point that she develops an unhealthy relationship with food.  The Ethereal is spiritual and intuitive, but highly sensitive to her environment so she tends to eat to numb her reactions to the world.  By becoming attuned to your archetype, James shows how you can alter your diet to help feed your unique body chemistry while simultaneously examining how your sense of self-worth shapes your behaviors--including what you eat--in ways that may be working against your goals. Offering recipes, a ten-day meal plan, and a step-by-step psychological intervention, The Archetype Diet will put you on the path to becoming leaner, stronger, and more attuned to your feminine fire and energy.  Editorial Reviews  Putting self-worth at the center of the weight loss conversation is eye-opening. This book is a must-read for any woman struggling with her body image. Learn how to value yourself and your body through Dana's soulful wisdom and guidance. - Gabrielle Bernstein, #1 New York Times Bestselling author of The Universe Has Your Back   I'm so excited for all the women who will read The Archetype Diet and say to themselves, Finally, someone understands me! Having shared hundreds of patients with Dana, I have known the quality of her work as a nutritionist and functional medicine practitioner for over a decade now. She empowers women to see and accept themselves for who they are through psychology and nutrition. And now you have access to this brilliant guidance in her much-needed first book. The Archetype Diet embodies the element of individuality we all strive for in functional medicine. It will certainly change the way you look at yourself and dieting forever! - Vincent Pedre, MD--gut guru and bestselling author of Happy Gut--The Cleansing Program to Help You Lose Weight, Gain Energy, and Eliminate Pain  Dana James reveals the simple but powerful wisdom of the feminine archetypes. This is a bold, fresh take on inner and outer beauty for women at any age, with an effective diet and lifestyle plan to back it up, and plenty of emotional support as well-a whole program that addresses mind, body, and spirit. Dana guides women on a new path toward self-discovery, helping them to rediscover their inner radiance and rebalance their lives. - Frank Lipman, M.D., author of the New York Times bestselling The New Health Rules and 10 Reasons You Get Old and Feel Fat   Dana James is one of the foremost experts in functional nutrition. I have personally witnessed how she has been able to help transform women's perspectives on food, their bodies and themselves, helping them experience a lasting shift in their weight energy and mood. This is a book every woman should read. - Robin Berzin MD, founder and CEO of Parsley Health  Imagine expressing all of your feminine energy in a balanced way - the compassionate, the sensual, the creative, and the intellectual - all parts of you would be expressed and you would feel whole. If, however, you overly rely on one of them to feel worthy, you quickly get out of balance emotionally, become stressed and lose the ability to prioritize yourself and self care. Dana James wants to help you break this cycle that leaves you stuck in a lifestyle and a body that leaves you drained and frustrated.  Her book will help you understand the connection between your personality type, entrenched behavioral patterns, emotional triggers and weight struggles so you can give yourself the support you truly need to make lasting change for sustained weight loss from the most self aware and kind place. - Alisa Vitti, Best Selling Author of WomanCode, Founder of FLOliving.com, Creator of MyFLO period app  You are your best nutrition guru. The trouble is that many of us need help listening to our bodies. Dana James is a beacon in the fog of confusing and conflicting dietary guidance. 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There's no one-size-fits-all approach to nutrition so it's great to finally see a book that explains why different body types need different diets. - Jason Wachob, Founder \u0026amp; CEO, mindbodygreen \u0026amp; Author of Wellth  - From the Publisher\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41819063287882,"sku":"3533aa","price":10.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/3533aa.jpg?v=1764340080"},{"product_id":"power-of-positive-eating-by-amanda-wynne-alison-crawshaw-1523ah","title":"The Power of Positive Eating by Amanda Wynne, Alison Crawshaw","description":"\u003cp\u003eYou'll have noticed that many diet books consist largely of precise lists of foods and meals that you are expected to eat or to avoid in order to lose weight. 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Love you Amelia \u0026amp; thank you for making me feel so happy inside and out.' - Sam Smith  ‘Working with Amelia changed my relationship with food, and in turn altered my relationship with myself and my work.' - Boy George  ‘Take that 5:2, Cabbage Soup, Scarsdale, Atkins and all the other ones that I have tried and failed before. Forgo all others: it is all about Amelia Freer' - London Evening Standard  ‘Amelia Freer changed my life. I lost two stone, dropped two dress sizes and no longer shovel in food like a rabid dog. The woman is wise, wonderful and simply a genius. She should be prescribed on the NHS.' - Imogen Edwards-Jones, author of Hotel Babylon  ‘We love the clean layout, stand-out photography and original recipes like monkfish with a broccoli and ginger mash. 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Easy to follow and full of tips on preventing weight regain, the Low GI Diet is a complete lifestyle program from the original GI experts.\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41828616175690,"sku":"295s","price":6.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/295s_dffb5f1b-63be-41e6-9480-7835034f3472.jpg?v=1765884168"},{"product_id":"eat-less-crap-lose-that-fat-by-sam-pease-810a","title":"Eat less crap lose that fat by Sam Pease","description":"\u003cp\u003e247 pages : 20 cm  Eat Less Crap ... is an entertaining collection of embarrassing self-confessions about food-guzzling that'll teach readers easy ways to lose weight. It allows for screw-ups because let's face it ... we're human. Whether you want to lose five, 50, or 500 kilos -- losing weight is easy once you have Sam's secrets. Five years ago Sam Pease was fat and frazzled. None of the popular diets appealed because they preached the same message: give up all the foods you love and exercise for an hour, three times a week. That was never going to work for Sam (she despises gyms and is a carb-junkie), so she had to find new ways to trim down. She watched weight-loss organisations, spied on slenderellas, followed fatties and developed a diet that allowed her to eat chips, cheese, and carbs. It worked. Within five months she'd lost 28 kilos, without stepping foot in a gym. Five years later she's still slim (and she'll never be fat again). Follow Sam's easy plan, and enjoy yourself at the same time. This advice is sensible and will result in genuine weight loss if you stick to Sam's advice. This is a diet book with a difference; a fresh and original approach to weight-loss.--Publisher's description  Television New Zealand reporter and presenter Sam Pease found herself 28kg overweight and decided to do something about it. So, she researched thin people -- and watched closely to see what they did. Then she created her own programme and 5 months later, she was a size 10. Follow Sam's easy plan, and enjoy your life at the same time\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41829208784970,"sku":"810a","price":8.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/810a_f1938ecb-4194-4305-b203-82ae2e840d7a.jpg?v=1765492595"},{"product_id":"you-on-a-diet-the-insiders-guide-to-easy-and-permanent-weight-loss-by-michael-f-roizen-mehmet-c-oz-810f","title":"You on a Diet: The Insider's Guide to Easy and Permanent Weight Loss by Michael F Roizen,Mehmet C. Oz","description":"\u003cp\u003exiii, 370 pages : 24 cm  Originally published: New York: Free, 2006  Includes index\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41829208817738,"sku":"810f","price":9.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/810f.jpg?v=1778731076"}],"url":"https:\/\/www.bookexpress.nz\/collections\/diets.oembed?page=9","provider":"Book Express","version":"1.0","type":"link"}