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Some businesses--and some people--will emerge from today's economic tumult stronger and more dominant than when it started. Others will weaken and fade. It all depends on critical choices they make right now.  Geoff Colvin, one of America's most respected business jour-nalists, says even the scariest turbulence has an upside. The best managers know that conventional thinking won't help them in tough times. They're taking smart, practical steps--frequently unconventional and even counterintuitive--that will not only keep them strong, but will also distance them from the pack for years to come.  The dozens of top-performing leaders Colvin interviewed reject the common view that slashing costs and firing employ ees are the only effective tactics. They see volatility as a rich opportunity to reinvent their organizations and lay the ground-work for future growth.  Colvin shows us how these strategies really work, using exam-ples of major companies that have successfully applied them.  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Editorial Reviews  Review At a time when words like 'inspiration' or 'spirit' are sometimes used with embarrassment, the authors restore those lofty concepts to their rightful place at the core of successful business.'' (Norman Lear, chairman and CEO, Act III Communications)  A vital resource for all leaders and managers preparing themselves for the demands of 21st century leadership. (Kathryn E. Johnson, president and CEO, The Healthcare Forum)  I not only enjoyed it... found myself constantly nodding and saying to myself, 'That's right! That's how it's done! That's what it feels like!' You certainly captured the essence of what I've found is at the heart of transforming leadership.'' (Robert Haas, chairman and CEO, Levi Strauss \u0026amp; Co.)  The Leadership Challenge changed the direction of Motorola Semiconductor's World Marketing Organization. (Charles E. Thompson, senior vice president, director world marketing, Semiconductor Products Sector, Motorola Inc.)  Kouzes and Posner demonstrate that when ordinary business people aspire to extraordinary achievements they can expand the realm of what's possible.'' (Kathy Meyer, executive director, The Business Enterprise Trust)  The Leadership Challenge is a book that should be read and worked through by every member of every organization. It makes real and accessible the practices of leadership. If it is not in the workplace of all your people you are missing the plot. (David Clancy, manager, Culture Development, Westpac Banking Corporation)  This book has heart. . . . I highly recommended The Leadership Challenge in 1987. I do so even more in 1995.'' (from the foreword by Tom Peters)  From the Inside Flap After the stunning success of the first edition of The Leadership Challenge--500,000 copies in print, translations into eight languages--best-selling authors James M. Kouzes and Barry Z. Posner have completely revised and updated this essential tool for leaders in business, government, education, communities, and all across society. Based on the popular training program offered by the Tom Peters Group, this new edition of The Leadership Challenge captures the continuing interest in leadership as a critical aspect of human organizations. Kouzes and Posner, the premier leadership experts working today, explore their rich experience with leaders in public and private organizations around the world over the last thirteen years to demonstrate that now more than ever, leadership is everyone's business.With engaging stories and their own keen insights, they have revised their award-winning exploration into the fundamental aspects of leadership to keep pace with our ever-changing world. In the midst of a sea change in the way organizations work, leaders will turn again to Kouzes and Posner to point the way to getting extraordinary things accomplished. At a time when words like 'inspiration' or 'spirit' are sometimes used with embarrassment, the authors restore those lofty concepts to their rightful place at the core of successful business.''--Norman Lear, chairman and CEO, Act III Communications I not only enjoyed it... found myself constantly nodding and saying to myself, 'That's right! That's how it's done! That's what it feels like!' You certainly captured the essence of what I've found is at the heart of transforming leadership.''--Robert Haas, chairman and CEO, Levi Strauss \u0026amp; Co.The leadership book that outshines them all, completely revised and updated for today's new business realities. Based on the popular training program offered by the Tom Peters Group, The Leadership Challenge captures the continuing interest in leadership as a critical aspect of hu  From the Back Cover Visit theleadershipchallenge.com and join the community of leaders dedicated to The Leadership Challenge. Gathered for the first time online is a compendium of Jim Kouzes and Barry Posner's work. At the site you will be able to: * Browse the books, training materials, audio, and videos by the authors * Enter a Leadership Story contest * Learn more about the TomPetersCompany workshop based on The Leadership Challenge * Peruse research material and instructional aides  About the Author JAMES M. KOUZES is chairman of the Tom Peters Group\/Learning Systems, which makes leadership work through practical, performance-oriented learning programs, including the Leadership Challenge Workshop and Leadership Is Everyone's Business. In 1993 the Wall Street Journal cited him as one of the twelve most requested nonuniversity executive-education providers to U.S. companies. BARRY Z. POSNER, Ph.D, is dean of the Leavey School of Business, Santa Clara University, and professor of organizational behavior. 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From the Back Cover 'A practical and straightforward guide to successful management, written with the benefits of over thrifty years experience'. -- 'Business Executive' --This text refers to an out of print or unavailable edition of this title.  About the Author Michael Armstrong is the UK's bestselling author of Human Resource Management books including Armstrong's Handbook of Human Resource Management Practice and several other titles published by Kogan Page. With over a million copies sold, his books have been translated into twenty-one languages. He is managing partner of E-Reward as well as an independent management consultant. 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These leading workplace experts teamed up with research giant Towers Watson to analyze an unprecedented 300,000-person study, and they made a groundbreaking finding: managers of the highest-performing work groups create a culture of belief. In these distinctive workplaces, people believe in their leaders and in the company's vision, values, and goals. Employees are not only engaged but also enabled and energized (termed the three Es), which leads to astonishing results-average annual revenues three times higher than for organizations lacking such a positive culture. And this was true during a period that included this most recent recession.  Based on their extensive consulting experience and in-depth interviews with leaders and employees at exceptional companies such as American Express, Cigna, Avis Budget, Pepsi Bottling, and Hard Rock, the authors present a simple seven-step road map for creating a culture of belief: define a burning platform; create a customer focus; develop agility; share everything; partner with your talent; root for each other; and establish clear accountability. Delving into specific how-tos for each step, they share eye-opening stories of exceptional leaders in action, vividly depicting just how these powerful methods can be implemented by any manager.  All In draws on cutting-edge psychology and all of the creative genius that have made Gostick and Elton a must-read for leaders worldwide. 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Editorial Reviews  From the Publisher  Anne Bruce is a nationally recognized speaker and workshop leader. She has written a number of books, including Building a High Morale Workplace, Motivating Employees, and others.   From the Back Cover  24 Ways to Motivate Every Employee  Think about the managers who most influenced your career. They were successful because they infused employees--and organizations--with passion for work and motivation to achieve. 24 Ways to Motivate Every Employee provides two dozen creative and ready-to-use tools and techniques for ensuring that same enthusiasm, energy, and employee morale. 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