{"product_id":"spiral-dynamics-mastering-values-leadership-and-change-by-don-beck-christopher-cowan-3607af","title":"Spiral Dynamics: Mastering Values, Leadership and Change by Don Beck, Christopher Cowan","description":"\u003cp\u003eNow available in paperback, this bestselling book presents a new framework for understanding the dynamic forces at work in human affairs - not only in business, but also in personal lives, education, and even geopolitics. Focusing on cutting-edge leadership, management systems, processes, procedures, and techniques, Spiral Dynamics synthesizes changes such as increasing cultural diversity, powerful new social responsibility initiatives, and the arrival of a truly global marketplace. Ideal for managers, consultants, and strategists, this inspiring book adds power and precision to the theory of human systems and twenty-first century leadership. It meshes UK biologist Richard Dawkins' concept of  memes  with Gravesian  value systems  to lay out a very specific toolkit for managing the deepest differences in people; the authors' concept of MEMES represents the first major statement of the new  Science of Memetics . Spiral Dynamics demonstrates how, by applying the right tools at a base level rather than to surface symptoms, any bright, curious human being can, quite simply, change the world.\u003c\/p\u003e","brand":"Book Express","offers":[{"title":"Default Title","offer_id":41843984924746,"sku":"3607af","price":9.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/9101\/8826\/files\/3607af.jpg?v=1764511371","url":"https:\/\/www.bookexpress.nz\/products\/spiral-dynamics-mastering-values-leadership-and-change-by-don-beck-christopher-cowan-3607af","provider":"Book Express","version":"1.0","type":"link"}